herta
Scroll
A tasty digital activation
THE CHALLENGE
Promote Herta’s delicatessen rangeOUR APPROACH
To be perfectly coherent with the brand’s baseline (‘The taste of simple things’) that aims at promoting healthy, tasty food, we developed the My Herta Jar action.It’s a gourmet concept that enables each person to discover the jar that suits them most through a mini personality test. Each participation is rewarded by a recipe, a shopping list and an e-coupon of 1 euro.
From the concept to putting the site online, not forgetting the creation of all the promotional visuals, everything was developed and designed from A to Z by the agency.







