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U-cran® Comfort from Procter & Gamble is a dietary supplement of plant origin consisting of cranberry extracts for women intimate comfort.

P&G trusted us on this whole new project to redesign the pack and create an online & offline communication around it - bringing modernity into the range, visually differentiating the food supplement from the medicinal version of « Uricran » and boosting the overall market impact.

It's online now so keep an eye on it.

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