![](http://www.strategie.agency/build/assets/dinosaurus-header@2x-4514a119.jpg)
dinosaurus
dino, the real brand’s herowe connect
The Lotus Dinosaurus is a crispy cake packed with cereals and topped with delicious chocolate. Our mission was to define a complete new brand identity for Lotus Dinosaurus biscuits, from brand design to packaging design, through a new graphical charter. The objective was to enlarge the target group and addressing the young ones but also the grown ups.
Because once you love Dino, it’s a long lasting story. Keep on exploring how Dino became the real hero of the brand!
they grow
![](http://www.strategie.agency/build/assets/dinosaurus-app@2x-c4bc485e.jpg)
![](http://www.strategie.agency/build/assets/Dinosaurus-before-after-1790x540-91143d00.jpg)
![](http://www.strategie.agency/build/assets/dinosaurus-packshots@2x-abfd8c74.jpg)